Latest Trends at Canton Fair 2025: What Kind of Fashion Accessories Are Global Buyers Looking For?

At the recently concluded Canton Fair 2025, we attended as a supplier of fashion accessories, showcasing our main products, including beach toweling, square scarves, bucket hats, and baseball caps.

Canton Fair 2025 Survey

The overall popularity of this exhibition remained high, many buyers are looking for fashion accessories.

The buyers are mainly from Europe and the United States, they are most interested in summer products such as beachwear and handkerchiefs.

We found that the European and American markets prefer these types of products.

At this exhibition, many buyers showed interest in our beachwear. We offer a variety of styles and patterns, and beachwear customization is also available. We have a professional design team to design the patterns.

Beachwear

Beachwear is especially popular in the outdoor/beach market, particularly those made of polyester, due to its quick-drying properties.

Floral designs are also very popular, attracting many customers at first glance.

canton fair 2025 fashion  accessories beachwear
canton fair 2025 fashion accessories beachwear

Square scarves

Square scarves are the second popular,the material is not only lightweight, but also has strong color retention and excellent printing effect.

Square scarves can be worn as fashion accessories or as gifts.

Our minimum order quantity(MOQ) is 300 pieces, but special requirements can be discussed. Square scarves are generally available in single-sided and double-sided versions, with different prices; double-sided ones are slightly more expensive.

Canton Fair 2025 square scarves
Canton Fair 2025 square scarves

Many buyers have inquired about customization details. Based on the exhibition, we’ve found that customers prefer polyester and single-sided.

Bucket hats

Bucket hats are also popular. Floral prints, forest motifs, and national flag designs are particularly popular.

canton fair 2025 october bucket hats
canton fair 2025 october bucket hats

We also offer matching sets: beachwear + bucket hat + ribbon, or beachwear + handbag + ribbon, or handbag + beachwear.

beachwear + ribbon+ handbag
beachwear + ribbon+ handbag

Customizable styles with prints and logos available.

Customizability is an industry trend, many buyers want more than just standard styles, they want customization in patterns, sizes, fabrics, and packaging.

Furthermore, we’ve noticed an increasing number of buyers preferring to order small batches first for market testing before scaling up. This presents a significant opportunity for factories like ours.

And then there’s the environmental trend. While our main focus this time is polyester products, many buyers have inquired about offering more functional (e.g., quick-drying, UV-resistant) or environmentally friendly polyester versions.

Our Gains at the Canton Fair 2025

At this Canton Fair, many buyers established preliminary cooperation intentions.

Our flexible small-batch production capabilities are our core competitive advantage, attracting many buyers looking to test the market.

We possess strong design and sampling capabilities, enabling us to provide customized services based on buyer needs, including printing, sizing, and packaging.

canton fair 2025 october beachwear

We are already preparing customized samples of polyester beachwear, bucket hats, and scarves for several potential buyers and will ship them out in the coming weeks.

If you are looking for a supplier of fashion accessories such as scarves, hats, and gloves, please contact us for samples or our latest product catalog.

We support OEM/ODM, small-batch customization, and can provide product selection advice based on your market.

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